Research: Mulvey's 'Male Gaze'

Muley's Male Gaze

Mulvey believed that women were not placed in a role that has control of a scene. Rather, they're something that's looked at in a scene and from a very specific point of view such as, the camera lingers around the female characters body and the male audience looks at this in a sexual way. Additionally, Muley also believed that this perspective was never reversed so that men were the ones being viewed. Laura Muley's theory looks at three concepts and these are; How men look at women, How women look at themselves and How women look at other women. 

Stereotypes:

• Female’s physical attractions such as figure and breasts to overpower the male
• Easy 
• House wife 
• Sluts 
• Desperate 
• Intelligent yet willing to settle down

In this video, women are presented as sexual objects, The use of Mise-en-Scene shows the audience how exposed these women are dressed. This especially allows the male audience to watch it as the clothing of the three women is very open and exposed, the use of cinematography also allows to attract the male audience because the camera lingers around the female body. Close - up shots are used to capture the lips and female assets of these women, this represents them as sexual objects. There are no use of Male characters which such that the artist of this music video wants the attention to be on these female characters which then indicates that men get sexual pressure while watching this women. 

As seen in the picture, the artist is being very sexual in the music video. She is using props to express her love, this is also known as a sexual metaphor that indicates to sexual activity. 

In this music video, the male artist is wearing a suit which represents him as a classy person where as the female artist is naked and posing in a sexual way. This indicates that men see women as entertainment and the 'Male Gaze' relates to this because Lauren Mulvey believed that men looked for a women to find pleasure. The way the female character is tied up suggest that women can be trapped by men
and men could use women as pets. 

The male artist is brushing the womens hair, this shows that she's being treated as a pet by him. The fact that she is putting her
fingers in her mouth show she is being sexy. Mulvey said that men see visual pressure by attaching females being treated like pets by other men. I think that this is not right because it has a bad reputation on females and this can cause an negative impact on the society. 

The two male artists are wearing clothing that is covering their body. Where as, the female artist is dressed in a see-through body suit. The camera lingers around the female characters body and this creates an argument for some women because they start to judge other females that are very open about their body. In this music video, the male artists are seen as active characters because they are seen as the wealthy and powerful ones. Where as, the female artist is represented as an passive character because she is being very sedative with her body language and hand gestures. 

Conclusion

I will not use Male Gaze in my music video because I do not want to damage my female audience. However, I am planning to create a mainstream music video so I may consider to use 'male gaze' because it attracts audiences more as they find it entertaining to watch.